Management    Team


Dilip Moorkoth

Managing Director

Dilip's passion for working with the social sector steered him towards germinating the theory behind IdeaHive, being purely a cause driven media agency. In his 15+ years of working portfolio as an integrated brand solutions expert, he has worked on a wide variety of national campaigns, one of his priced possession is leading his team to a National Gold for a Bill & Melinda Gates funded project in India. His spirit for adventure and integrity for driving change, is an added plus to his dynamism. Dilip captains the ship at IdeaHive and is known within his circle as the soft spoken new age social entrepreneur.


Roshni Zaidi

VP Research & Alliance

Roshni brings on board 12 years of rich experience in Intellectual Marketing Properties and has championed 20+ large format IPs during her tenure with companies such as the Timesgroup, Wizcraft, Percept and Midas Events. Her flair for discovering researched backed impacting ideas, is what makes every interaction with this research and alliance specialist even more interesting. She is extremely meticulous and her humility and ability to gel along with people make her a joy to work with.


Asif Hussain

Director Operations - Activation

Asif Hussain has more than 15 years of experience in proficiently managing brand activation. He has worked with various brands across different industry verticals while constantly travelling across the country. His attention to detail and ability to forecast problems makes him an expert at operationally handling an activity of any magnitude. His attention to detail and ability to forecast problems makes him a true operations prodigy and an excellent leader who believes in mentoring his team to the next level. Asif has a 12 year of a fabulous journey across Triton Advertising, Candid Marketing, Encompass and DDB Mudra Max. Asif currently also spearheads an activation company called MixedBag Integrated Services Pvt Ltd and is on the board of FreshBox Entertainment & Media Pvt ltd.


Jai Bhujwala

Head Digital Media

Jai is an entrepreneur, digital enthusiast, marketing consultant and lead generation expert. He has several years of entrepreneurial experience and has worked with national brands like GiveIndia in the capacity of a Vice President. Jai currently consults non-profits and social ventures while managing his startups.


Amit Patankar

Consulting Design Head

With a decade of experience in Advertising and Design, Amits flagships clients have been Virgin Health Care UK, ICI Paints Asia Pacific, Fabindia, PMC Bank, Shaze Luxury Retail to Kopran Pharma. He won the Gold for Laadli (supported by UNFPA & Govt. of India) in 2011 for Campaign against Female Feticide.


Financial Advisor

Pranav is an Associate Chartered Accountant and holds a Masters in Commerce degree from Sydenham College and is currently a CFA level III candidate. Pranav is also a partner at M/s Jhaveri & Shah, Chartered Accountants and is responsible for developing and executing the Accounting, Auditing, Taxation and Valuation assignments. With a wide variety of financial management experience, Pranav has worked with Kotak Investment Banking in the Financial Sponsors Group (FSG) and the Capital Markets Group where he helped companies raise money by way of IPO's and Private Placements with Private Equity Investors. He has also worked with Dalal & Shah, Chartered Accountants (now merged with PWC) and Deloitte Corporate Finance in his previous roles.

Bijal Rathod

(VB Law & Associates), Legal Advisors

Bijal is a Qualified Lawyer from Mumbai and a Founder Partner of VB Law & Associates as well, her common passion of making an impact in the social sector, brought her and the team at IdeaHive together, she works closely with the team on IP law Protection and ensuring all projects are legally secured. She has been practicing Law since last Nine years and apart from Intellectual Property Rights she also practises across subjects of Civil and Criminal litigation, Testamentary Law, Company Law, Property Laws, Due -Diligence, Documentation, Commercial contracts and agreements and several other areas.

Advisory    Board


Princess Asharaje Gaekwad

Princess Asharaje was born and brought up in the Royal family of the Ranas in Nepal and married into the Royal family of Baroda to Prince Sangramsinh Gaekwad. Princess Asharaje is keenly interested in Women's Welfare and Sports and has been the President of Women's Cricket in Baroda. She is Director of several companies and is also the Chairperson of two companies in Nepal, one to do with Hydropower and the other with Tourism. She is also actively involved in Charities for supporting and improving Sports & Children's education, as well as Arts. Princess has attended many International Conferences such as Global Economic & Asia Pacific Business Forum and has been a Speaker in many other Conferences. She is the Founder, Chairperson & the Managing Trustee of the "Hope for Nepal Foundation", "Princess Asharaje Gaekwad Educational Trust" as well as The Gaekwad Art Foundation. For the past 10 - 12 years the Princess has been actively involved in working for the Non-Resident Nepalese living in India and is the Chairperson of several such organizations.
At the 3rd Global Officials of Dignity (G.O.D). Awards held on August 7, 2015 at the United Nations Headquarters, New York, she was conferred the award of "Asias' Royal Woman of the Year" for her various achievements.


Prof S. Parasuraman

Vice Chancellor - Tata Institute of Social Sciences

Prof. S. Parasuraman has over 25 years of experience as a teacher, trainer, activist, administrator and development worker. He enjoys working in challenging social, political and physical environment and has always liked to be part of a larger team and has the rare ability to work in a multi-cultural and multi-disciplinary team.

Prof. Parasuraman has held the following positions during his career:
o Director (Vice-Chancellor), Tata Institute of Social Sciences (2004 to date)
o Senior Advisor to the United Nations Human Rights Commission, UNESCAP, Bangkok, Thailand (responsible for auditing all specialised UN organisations have been programming development work in rights framework in countries in Asia region)
o Asia Regional Policy Director, ActionAid International, Asia Regional Office, Bangkok, Thailand (January 2001- June 2004)
o Team Leader of the Secretariat and Senior Advisor to the Commission, World Commission on Dams (Employee of World Bank and IUCN: September 1998 - December 2000)
o Programme Director, Oxfam GB, India Programme, New Delhi (October 1995- December 1997)
o Professor and Head of Unit for Rural Studies, TISS (1993-1998), TISS
o Reader in Social Sciences, TISS, (198-1992)
o Visiting Senior Fellow, Institute of Social Studies (ISS, The Hague)
o Lecturer, Unit for Child & Youth Research, TISS (198-1986)
Prof. Parasuraman was also awarded the Bharat Shrestha Acharya Award 2012 by MIT, Pune.


Mr. Vivek Rai Gupta

Senior Advisor - Reliance Industries Limited

Mr. Vivek Rai Gupta works as a senior advisor at RelianceIndustries Limited. He is responsible for directing special and strategic projects that encompass strategic interests of the company, including:

overall business strategy, leadership hiring and development, liaison with key Government Institutions and Officials
Activities cover key BU areas and Functions – Oil & Gas, Petrochemicals, Refining, Broad-Band Business (4G)
Key special task forces as needed
He is also the Co-Founder and Managing Partner for the Reliance Backed Global Venture Fund: Gennext Ventures Fund:
Includes RIL Innovation HUB and Navi Mumbai
Investment activities across India, US, Israel, Europe
Technology companies that are of value to internal strategic interests as well as represent new disruptive technologies
Building various digital services platforms like Financial services, Education, E-Commerce

Vivek has over 30 years of experience, and has had the opportunity to work with business leaders and CEOs across many industries including high-technology, oil and gas, chemicals and consumer products across US and Europe. Having started his career at BP in the US, Vivek moved to India in 2005 to lead A.T. Kearney’s India operations. During his tenure, ATK grew from a small unit in 2005, to the most profitable of all A.T. Kearney units by 2008.

Vivek holds a Bachelor of Science in Chemical Engineering from Indian Institute of Technology, Delhi, MS in Chemical Engineering from the University of Oklahoma, and is an alumnus of the Columbia University Graduate School of Business


Mr. Crispino Lobo

(Managing Trustee, WOTR)

Crispino Lobo is co-founder of 3 non-profits in India - the Watershed Organisation Trust (WOTR), the Sampada Trust (ST) and the Sanjeevani Institute for Empowerment and Development (SIED). The WOTR Group, as they are known, today works across 6 states in India partnering close to a million people help themselves out of poverty in the hinterlands of India.

Having spent more than 20 years in the development sector at all levels from the grassroots to policy levels, nationally and internationally, Crispino is well known for his achievements in the fields of natural resource management, participatory watershed development, integrated water resources management and climate change adaptation.

Crispino has had an eclectic academic experience with 5 university degrees covering the fields of philosophy, theology, psychology, economics and public administration, the last being from the Kennedy School of Government, Harvard University.

He counts amongst his most satisfying achievements the organizing and management of a successful large-scale community-led watershed development program in India which led to the Government of India setting up a fund of nearly half a billion dollars to replicate this experience across the country; development of effective systems and approaches that promote participation, accountability and performance in watershed programs, various components of which have been widely adopted across the country; and designing of a capacity building pedagogy that has contributed to strengthening the capacities of hundreds of non-profits and over 320,000 development practitioners from all over the world.


Col (Retd) Lalit Rai


Colonel Lalit Rai, Vir Chakra, was commissioned into the elite ELEVEN GORKHA RIFLES in 1977, the colonel has been in operations in all types of terrains. Due to his 'never say die' attitude, versatility and willingness to take on dangerous operations, was handpicked by the Army to form and lead the first 'Dangerous & High Risk Mission' team, which is the precursor and genesis of today's elite National Security Guards (NSG).

The Colonel has done two years of highly acclaimed research work on Global Terrorism from Department of Defence & Strategic Studies, Pune University. He is a postgraduate in Management from the College of Defence Management, Secunderabad and from the prestigious Naval Postgraduate School, California, USA.

For his conspicuous bravery of an exceptional order and inspirational leadership, the President of India awarded the prestigious VIR CHAKRA gallantry award to Col Lalit Rai. The battalion besides bagging a large number of gallantry awards, was also conferred the title of the 'BRAVEST OF THE BRAVE', by the Army Chief, for its sterling successes during OP VIJAY.

He has also received a large number of other Awards for his distinguished service. A few notable ones are felicitation by Prime Minister for inspirational leadership, Sunil Dutt award for lifetime selfless service, Rotary Club's prestigious 'Service Excellence Recognition Award', Dr Kirtilal M Bhansali Memorial award & RYLA Youth Inspiration and Icon Award.

The Colonel is a National level sportsman in Soccer and Athletics and a keen mountaineer. He is an inspirational speaker and trainer and has trained and motivated a large number of Corporates and students. He has also given several psychological strengthening and inspiring sessions to the Indian Hockey Team in 2010. That year they created a record of podium positions in all the three prestigious tournaments that they participated in, like Azlan Shah Cup, Commonwealth Games and the Asian Cup.


Capt (Retd) V S Marya

29 years with the Indian Navy, Capt. Virendra Singh Marya specialized in logistics & supply chain management functions. He has been the Joint Controller of Procurement and Head of Procurement and Supply Chain Management of the Western Naval Command Mumbai and the Andaman & Nicobar Command, Port Blair.

In 2008, following his last appointment in the Navy as Addl. General Manager (Personnel & Administration), Capt. Marya took premature retirement from the service to pursue his interest in films and joined INOX Leisure Ltd as the Regional Head (East). Subsequently, as CEO of a young film production & distribution company, he produced two Bengali feature films, and distributed Hollywood and Hindi films.

A well networked individual & a multi-faceted professional with over 33 years of rich experience with the Indian Navy & Entertainment Industry, Capt. Marya has worked as consultant with several Producers & Directors and stalwarts from the Film Industry, including Mr. Amitabh Bachchan. Capt. Virendra Singh Marya would be launching his most recent venture 'Jubilee Talkies', a film production company, with a film based on a subject that is closest to his heart - The Indian Navy.


Arun Arora

Arun has rich experience of over 28 years in varied industries and sectors including Automobiles, Infrastructure, Aviation, Airports, Steel, Power, Mining, Oil & Gas, CSR and Education. He has worked with prestigious organizations like Escorts, Maruti Suzuki, GMR, JSPL, GVK and Cairn India. Arun was included in the "Power Brand Hall of Fame - as the Most Dynamic Marketing and Corporate Communication Professional in India for 2011. He was adjudged as "The Indian Icon of the year 2013 by Parwaz Media Group for Meritorious services, Outstanding Performance and Remarkable Role in the field of Corporate Communications. He was inducted in the PR Hall of Fame by PRCI in 2014 and was rated amongst the top 10 Corporate Communications professionals, in 2016.


Jainardhan Sathyan

Jainardhan Sathyan is a multi talented producer, director and a transmedia specialist. He has produced more than twenty television shows, music videos, commercials and directed short films. His recent directorial film Harvey's Dream, has been winning several awards at the festivals around the world. In the past, he has worked with the WPP group, the world's largest advertising conglomerate, as Producer/National Director - Content, where he was responsible for producing branded content and delivering transmedia campaigns for brands like Pepsico, Unilever, Kelloggs, Lufthansa, LG and many more. He also runs a startup that develops smartphone applications for entertainment shows and series. He is a film graduate and lives in Los Angeles with his wife, son and when he is not working, he loves traveling to a new city on exploration.


Ms. Kalpana Deswal

Ex-OXFAM India

Kalpana has over 15 years of experience in communication and public relations. 2002 onwards, she has spend most of her career path in the voluntary sector. First as Head of the Communication Resource Mobilisation Team with Oxfam India from 2001 to 2005 and in the following years has held several consulting assignments and conducted social audits for various NGO assignments across India, audits primarily in the North East [Assam] for Ants and Partners.
She also held training sessions to help NGOs set up systems in Communication and Resource Mobilization using her expertise in capturing corporate CSR. Kalpana has been closely associated with organisations like Freedom Foundation Bangalore; Dream a Dream Bangalore, NESA,Bangalore Ants and Partners Bangalore, Oxfam International New Delhi, SAFRG New Delhi and Red Cross New Delhi.